In exchange for buying one of its vehicles, Chrysler wants to render the unfathomably complicated fluctuations in the global oil market irrelevant. Beginning tomorrow and going through June 2nd, anyone who buys a Chrysler vehicle will get a "Let's Refuel America" card that will guarantee the price of gas, diesel or flex fuel at $2.99 for the next three years. As gas prices flirt with or surpass the $4 per gallon mark, Chrysler has certainly found a highly marketable incentive as a way of bolstering languishing sales.The customer will pay the $2.99 with his or her card at the participating station, and Chrysler will pay ever cent of the difference. So if gas hits five bucks a gallon, Chrysler's out $2.01 a gallon. For a twenty gallon tank that's a $40 hit.We have to wonder if they were thinking clearly. All it would take in the next three years is a rebel coupe in Nigeria or Hugo Chavez feeling ornery to explode the price of gas and turn this promotional gambit into a real boondoggle. Also note that Chrysler's other incentives such as cash back offers have dropped from impressive highs in April to a flat offer of $1000 with the gas deal. Chrysler says it wants to give customers a sense of stability by trading those initial incentives for peace of mind at the pump. Of course, figuring out if this is a good trade-off would require an idea of how gas prices will behave over the next three yeas. We wish you the best of luck.
Source: Kicking Tires
Original Story: Chrysler Promises Cheap Gas
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